$git clone https://github.com/jbalbu01/sales-enablement-pluginA compounding GTM enablement engine for Claude — 18 skills, 7 commands, 16 MCP tools, self-healing content, and persistent memory that learns from every deal.
| 1 | # Sales Enablement Plugin for Claude |
| 2 | |
| 3 | A compounding GTM enablement engine — 18 skills, 7 commands, 16 MCP tools, self-healing content, and persistent memory that learns from every deal. |
| 4 | |
| 5 | This is not a collection of static templates. It's enablement infrastructure that gets smarter the more your team uses it. |
| 6 | |
| 7 | ## Quick Start |
| 8 | |
| 9 | ```bash |
| 10 | # Install the plugin |
| 11 | claude plugins add sales-enablement-plugin |
| 12 | |
| 13 | # Build the bundled MCP server (optional, for Gong/ZoomInfo/Clay/LinkedIn tools) |
| 14 | cd mcp-server && npm install && npm run build |
| 15 | ``` |
| 16 | |
| 17 | Then restart Claude Desktop. That's it. |
| 18 | |
| 19 | ## In Action |
| 20 | |
| 21 |  |
| 22 | |
| 23 |  |
| 24 | |
| 25 |  |
| 26 | |
| 27 | ## How It Works |
| 28 | |
| 29 | ``` |
| 30 | ┌─────────────────────────────────────────────────────┐ |
| 31 | │ Claude Desktop │ |
| 32 | │ │ |
| 33 | │ User: "/deal-review Acme Corp" │ |
| 34 | │ │ |
| 35 | │ ┌───────────────┐ ┌──────────────────────┐ │ |
| 36 | │ │ 18 Skills │◄──►│ Persistent Memory │ │ |
| 37 | │ │ (analysis, │ │ (deal patterns, │ │ |
| 38 | │ │ coaching, │ │ competitive intel, │ │ |
| 39 | │ │ playbooks) │ │ ICP data) │ │ |
| 40 | │ └───────┬───────┘ └──────────────────────┘ │ |
| 41 | │ │ │ |
| 42 | │ ┌───────▼───────────────────────────────────┐ │ |
| 43 | │ │ 16 MCP Tools │ │ |
| 44 | │ │ Gong · ZoomInfo · Clay · LinkedIn │ │ |
| 45 | │ │ HubSpot · Slack · Notion · Fireflies │ │ |
| 46 | │ └───────────────────────────────────────────┘ │ |
| 47 | │ │ |
| 48 | │ Output: Deal score, risk flags, next steps, │ |
| 49 | │ competitive positioning — all personalized │ |
| 50 | │ to the rep's experience level │ |
| 51 | └─────────────────────────────────────────────────────┘ |
| 52 | ``` |
| 53 | |
| 54 | Every interaction reads from and writes to memory. The system learns your competitive landscape, deal patterns, ICP, and team strengths over time. |
| 55 | |
| 56 | ## Example: Competitive Battle Cards |
| 57 | |
| 58 |  |
| 59 | |
| 60 |  |
| 61 | |
| 62 | Running `/competitive-pulse` or invoking the Battle Cards skill produces a full competitive matrix. Here's a real example output comparing against 5 competitors: |
| 63 | |
| 64 | ``` |
| 65 | ┌─────────────────────────────────────────────────────────────────────┐ |
| 66 | │ COMPETITIVE BATTLE CARDS │ |
| 67 | │ Mantyl.ai vs Top 5 Competitors │ |
| 68 | ├──────────────┬──────────┬──────────┬──────────┬─────────┬─────────┤ |
| 69 | │ Capability │ Mantyl │ Comp A │ Comp B │ Comp C │ Comp D │ |
| 70 | ├──────────────┼──────────┼──────────┼──────────┼─────────┼─────────┤ |
| 71 | │ AI Agents │ ★★★★★ │ ★★★☆☆ │ ★★★★☆ │ ★★☆☆☆ │ ★★★☆☆ │ |
| 72 | │ Integrations │ ★★★★★ │ ★★★★☆ │ ★★★☆☆ │ ★★★★☆ │ ★★☆☆☆ │ |
| 73 | │ Automation │ ★★★★★ │ ★★★☆☆ │ ★★★★☆ │ ★★★☆☆ │ ★★★☆☆ │ |
| 74 | │ Analytics │ ★★★★☆ │ ★★★★☆ │ ★★★☆☆ │ ★★★★★ │ ★★☆☆☆ │ |
| 75 | │ Ease of Use │ ★★★★☆ │ ★★★☆☆ │ ★★★★★ │ ★★☆☆☆ │ ★★★★☆ │ |
| 76 | │ Pricing │ ★★★★★ │ ★★☆☆☆ │ ★★★☆☆ │ ★★★☆☆ │ ★★★★☆ │ |
| 77 | └──────────────┴──────────┴──────────┴──────────┴─────────┴─────────┘ |
| 78 | |
| 79 | Each competitor card includes: |
| 80 | - Company overview and market position |
| 81 | - Key strengths and weaknesses |
| 82 | - Head-to-head feature comparison |
| 83 | - Win themes and talk tracks |
| 84 | - Common objections with responses |
| 85 | - Recommended attack angles |
| 86 | ``` |
| 87 | |
| 88 | ## Example: Deal Review |
| 89 |  |
| 90 | |
| 91 | Running `/deal-review Acme Corp` produces a structured assessment: |
| 92 | |
| 93 | ``` |
| 94 | Deal Health Score: 72/100 |
| 95 | |
| 96 | Strengths: |
| 97 | - Champion identified (VP Sales, strong internal advocate) |
| 98 | - Technical validation complete, positive eval feedback |
| 99 | - Timeline aligns with Q2 budget cycle |
| 100 | |
| 101 | Risks: |
| 102 | - No access to economic buyer (CFO) |
| 103 | - Competitor (Rival Inc) in final evaluation |
| 104 | - Legal review not yet started — 3 week typical cycle |
| 105 | |
| 106 | Recommended Next Steps: |
| 107 | 1. Request champion intro to CFO before next meeting |
| 108 | 2. Prepare Rival Inc battlecard (see /competitive-pulse) |
| 109 | 3. Send ROI model tailored to their 340-rep team size |
| 110 | |
| 111 | Confidence: Commit (if CFO access secured by Feb 28) |
| 112 | ``` |
| 113 | |
| 114 | ## What's Inside |
| 115 | |
| 116 | ### 18 Skills |
| 117 | |
| 118 | **Core Enablement (10)** |
| 119 | | Skill | What It Does | |
| 120 | |---|---| |
| 121 | | Battle Cards | Side-by-side competitive comparisons with talk tracks | |
| 122 | | Objection Handling | Framework-based responses (price, timing, competition) | |
| 123 | | Discovery Guide | SPIN/Sandler/Challenger question sets and call guides | |
| 124 | | Deal Qualification | MEDDIC/BANT/SPICED scoring with gap analysis | |
| 125 | | Proposal Builder | Custom proposals, business cases, and exec summaries | |
| 126 | | ROI Calculator | TCO comparisons and value models for prospects | |
| 127 | | Win-Loss Analysis | Pattern recognition across won and lost deals | |
| 128 | | Sales Coaching | Call reviews, skill plans, and r |