byguia-matthieu· 59 skills
Create distinctive brands that customers choose because they believe there's no substitute, using Marty Neumeier's Brand Gap and Zag frameworks Use when: Building a new brand from scratch (startup, product, service); Repositioning an existing brand that's become commoditized; Defining brand differentiation when competitors all look the same; Creating brand guidelines for consistent execution; Evaluating brand strength through structured testing
$npx -y skills add guia-matthieu/clawfu-skills --skill brand-strategyInstalls into the current project.
Run `npx skills use "https://github.com/guia-matthieu/clawfu-skills" --skill "guia-matthieu/clawfu-skills/brand-strategy"` and follow the generated skill instructions now. Read its complete output, redirecting it to a temporary file first if necessary. Resolve relative paths from the supporting-files directory it provides.
Use the skills in "https://github.com/guia-matthieu/clawfu-skills" that are relevant to the current task. Run `npx skills add "https://github.com/guia-matthieu/clawfu-skills"` and select the relevant skills, then follow their instructions.