byguilhermemarketing· 59 skills
Define arquitetura completa de lead scoring e lifecycle stages para integração CRM ↔ Ads. Gera modelo de scoring explícito (fit) + implícito (engagement) + intent, lifecycle stages (Lead → MQL → SAL → SQL → Opportunity → Customer → Evangelist), regras de automação, conversion value mapping para value-based bidding, routing rules, decay/recalibração, e integration specs (HubSpot, Pipedrive, RD Station, Salesforce). Evolui o bloco "Lead Quality & Conversion Value Schema" do measurement-plan-architect em skill dedicada. Etapa 9 do pipeline /esc-start. Use quando precisar definir lead scoring, lifecycle stages, qualificação de leads, MQL/SQL criteria, scoring model, lead routing, value-based bidding, conversion value schema, integração CRM com ads, calibração de scoring, ou qualquer variação de "como qualificar leads", "scoring de leads", "lifecycle stages", "MQL vs SQL", "lead scoring architecture", "routing de leads", "value-based bidding setup".
$npx -y skills add guilhermemarketing/esc-skills --skill guimkt-lead-scoring-architectureInstalls into the current project.
Run `npx skills use "https://github.com/guilhermemarketing/esc-skills" --skill "guilhermemarketing/esc-skills/guimkt-lead-scoring-architecture"` and follow the generated skill instructions now. Read its complete output, redirecting it to a temporary file first if necessary. Resolve relative paths from the supporting-files directory it provides.
Use the skills in "https://github.com/guilhermemarketing/esc-skills" that are relevant to the current task. Run `npx skills add "https://github.com/guilhermemarketing/esc-skills"` and select the relevant skills, then follow their instructions.