pricing

Name: pricing
Author: keeea

15stars1forks

How to install pricing?

keeea/minimalist-entrepreneur-skills/pricing

$npx -y skills add keeea/minimalist-entrepreneur-skills --skill pricing

Installs into the current project.

Summary

Help figure out pricing for a product or service using minimalist entrepreneur principles. Use when setting prices, considering price changes, or struggling with what to charge. Based on The Minimalist Entrepreneur by Sahil Lavingia.

Files · 1

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SKILL.md

1	# Pricing
2
3	Help set the right price.
4
5	## Core Principle
6
7	Charge something. Always. Massive difference between free and $1. Dan Ariely calls it the "zero price effect" — people line up for free brownies but the line disappears at 1 cent. If you don't charge, you can't learn what customers actually value.
8
9	## Two Pricing Models
10
11	### 1. Cost-Based Pricing
12	- Calculate costs (hosting, time, materials, payment processing)
13	- Add a margin (20-50% typical)
14	- Best for: physical products, services with clear costs
15
16	### 2. Value-Based Pricing
17	- Price based on value to the customer, not your costs
18	- A feature might cost nothing extra but be worth a lot
19	- Example: Netflix's multi-screen feature costs nothing but commands a premium
20	- Best for: software, digital products, services with high perceived value
21
22	## Pricing Principles
23
24	1. Start low, raise over time. Prices go up as products improve. Expected and healthy.
25	2. Pricing is not permanent. Another thing to iterate on. Start the discovery process.
26	3. Tiered pricing is the goal. Economy, business, first class. Same destination, different experience. Introduce tiers as you build brand.
27	4. The zero price effect. Never give your product away free as default.
28	5. Free trials are table stakes. Customers expect them. Offer trials with a clear path to paid.
29	6. Don't confuse marketing with giving away your product. Ad-driven models make it hard to charge later.
30
31	## How to Set Initial Price
32
33	1. What are your variable costs per unit/customer?
34	2. What are competing solutions charging?
35	3. What would make this a "no-brainer" for your ideal customer?
36	4. What price lets you be profitable from customer #1?
37
38	## The Math of Financial Independence
39
40	- How much do you need per month?
41	- At your price point, how many customers is that?
42	- At one new customer per business day (260/year), when do you hit that number?
43	- Example: $10/month → need $2,000/month → 200 customers → less than 1 year
44
45	## Output
46
47	Help determine:
48	1. Pricing model (cost-based, value-based, or hybrid)
49	2. Initial price point with rationale
50	3. Potential tier structure for the future
51	4. Number of customers needed for financial independence
52	5. When to revisit and raise prices

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Type

pricing

15stars1forks

View on GitHub

How to install pricing?

keeea/minimalist-entrepreneur-skills/pricing

$npx -y skills add keeea/minimalist-entrepreneur-skills --skill pricing

Installs into the current project.

Summary

Files · 1

View on GitHub

SKILL.md

1	# Pricing
2
3	Help set the right price.
4
5	## Core Principle
6
7	Charge something. Always. Massive difference between free and $1. Dan Ariely calls it the "zero price effect" — people line up for free brownies but the line disappears at 1 cent. If you don't charge, you can't learn what customers actually value.
8
9	## Two Pricing Models
10
11	### 1. Cost-Based Pricing
12	- Calculate costs (hosting, time, materials, payment processing)
13	- Add a margin (20-50% typical)
14	- Best for: physical products, services with clear costs
15
16	### 2. Value-Based Pricing
17	- Price based on value to the customer, not your costs
18	- A feature might cost nothing extra but be worth a lot
19	- Example: Netflix's multi-screen feature costs nothing but commands a premium
20	- Best for: software, digital products, services with high perceived value
21
22	## Pricing Principles
23
24	1. Start low, raise over time. Prices go up as products improve. Expected and healthy.
25	2. Pricing is not permanent. Another thing to iterate on. Start the discovery process.
26	3. Tiered pricing is the goal. Economy, business, first class. Same destination, different experience. Introduce tiers as you build brand.
27	4. The zero price effect. Never give your product away free as default.
28	5. Free trials are table stakes. Customers expect them. Offer trials with a clear path to paid.
29	6. Don't confuse marketing with giving away your product. Ad-driven models make it hard to charge later.
30
31	## How to Set Initial Price
32
33	1. What are your variable costs per unit/customer?
34	2. What are competing solutions charging?
35	3. What would make this a "no-brainer" for your ideal customer?
36	4. What price lets you be profitable from customer #1?
37
38	## The Math of Financial Independence
39
40	- How much do you need per month?
41	- At your price point, how many customers is that?
42	- At one new customer per business day (260/year), when do you hit that number?
43	- Example: $10/month → need $2,000/month → 200 customers → less than 1 year
44
45	## Output
46
47	Help determine:
48	1. Pricing model (cost-based, value-based, or hybrid)
49	2. Initial price point with rationale
50	3. Potential tier structure for the future
51	4. Number of customers needed for financial independence
52	5. When to revisit and raise prices

People who liked this also viewed

6 picks

Type