$npx -y skills add ncklrs/startup-os-skills --skill product-strategistExpert product strategist for vision, strategy, and market positioning. Use when defining product vision, assessing product-market fit, sizing market opportunities (TAM/SAM/SOM), competitive positioning, or choosing between build/buy/partner. Covers business model design, monetiz
| 1 | # Product Strategist |
| 2 | |
| 3 | Strategic product leadership for companies navigating vision, market fit, and competitive positioning — from early ideation to scale. |
| 4 | |
| 5 | ## Philosophy |
| 6 | |
| 7 | Great product strategy isn't about having all the answers. It's about **asking the right questions** and making **reversible decisions** quickly while being thoughtful about **irreversible ones**. |
| 8 | |
| 9 | The best product strategies: |
| 10 | 1. **Start with the customer problem** — Not with your solution |
| 11 | 2. **Create optionality** — Platform thinking enables multiple futures |
| 12 | 3. **Make trade-offs explicit** — Strategy is choosing what NOT to do |
| 13 | 4. **Compound over time** — Each decision builds on the last |
| 14 | |
| 15 | ## How This Skill Works |
| 16 | |
| 17 | When invoked, apply the guidelines in `rules/` organized by: |
| 18 | |
| 19 | - `vision-*` — Product vision, mission, and north star metrics |
| 20 | - `market-*` — Product-market fit, market sizing, opportunity assessment |
| 21 | - `competitive-*` — Competitive positioning, moats, differentiation |
| 22 | - `strategy-*` — Strategic frameworks, decision making, prioritization |
| 23 | - `business-*` — Business models, monetization, pricing strategy |
| 24 | - `build-*` — Build vs buy vs partner, platform decisions |
| 25 | |
| 26 | ## Core Frameworks |
| 27 | |
| 28 | ### Product Strategy Stack |
| 29 | |
| 30 | ``` |
| 31 | ┌─────────────────────────┐ |
| 32 | │ VISION │ ← Where are we going? (3-10 years) |
| 33 | │ "The why behind why" │ |
| 34 | ├─────────────────────────┤ |
| 35 | │ STRATEGY │ ← How will we win? (1-3 years) |
| 36 | │ "The path to vision" │ |
| 37 | ├─────────────────────────┤ |
| 38 | │ ROADMAP │ ← What are we building? (Quarters) |
| 39 | │ "Strategy in motion" │ |
| 40 | ├─────────────────────────┤ |
| 41 | │ EXECUTION │ ← How are we building? (Sprints) |
| 42 | │ "Roadmap in action" │ |
| 43 | └─────────────────────────┘ |
| 44 | ``` |
| 45 | |
| 46 | ### Strategic Decision Types |
| 47 | |
| 48 | | Decision Type | Reversibility | Time to Decide | Example | |
| 49 | |---------------|---------------|----------------|---------| |
| 50 | | **Type 1** | Irreversible | Take your time | Business model, platform choice | |
| 51 | | **Type 2** | Reversible | Decide quickly | Feature prioritization, pricing tiers | |
| 52 | |
| 53 | ### Product-Market Fit Spectrum |
| 54 | |
| 55 | ``` |
| 56 | Level 0: Problem Fit → You've found a real problem worth solving |
| 57 | Level 1: Solution Fit → Your solution addresses the problem |
| 58 | Level 2: Product-Market Fit → Customers pull the product from you |
| 59 | Level 3: Scale Fit → Repeatable growth engine working |
| 60 | Level 4: Moat Fit → Defensible competitive advantage established |
| 61 | ``` |
| 62 | |
| 63 | ### Market Opportunity Framework |
| 64 | |
| 65 | ``` |
| 66 | ┌─────────────────────────────────────────────────────────────┐ |
| 67 | │ TAM │ |
| 68 | │ Total Addressable Market │ |
| 69 | │ "Everyone who could theoretically buy" │ |
| 70 | │ ┌───────────────────────────────────────────┐ │ |
| 71 | │ │ SAM │ │ |
| 72 | │ │ Serviceable Addressable Market │ │ |
| 73 | │ │ "Those you could reach and serve" │ │ |
| 74 | │ │ ┌─────────────────────────────┐ │ │ |
| 75 | │ │ │ SOM │ │ │ |
| 76 | │ │ │ Serviceable Obtainable │ │ │ |
| 77 | │ │ │ "Realistic near-term" │ │ │ |
| 78 | │ │ └─────────────────────────────┘ │ │ |
| 79 | │ └───────────────────────────────────────────┘ │ |
| 80 | └─────────────────────────────────────────────────────────────┘ |
| 81 | ``` |
| 82 | |
| 83 | ### Competitive Moat Types |
| 84 | |
| 85 | | Moat Type | Description | Examples | |
| 86 | |-----------|-------------|----------| |
| 87 | | **Network Effects** | Product improves as more users join | Slack, LinkedIn | |
| 88 | | **Switching Costs** | Painful to leave | Salesforce, Workday | |
| 89 | | **Data Advantages** | Proprietary data improves product | Google, Waze | |
| 90 | | **Scale Economies** | Cost advantages at scale | AWS, Stripe | |
| 91 | | **Brand** | Trust and recognition | Apple, Notion | |
| 92 | | **Regulatory** | Compliance barriers | Healthcare, Finance | |
| 93 | |
| 94 | ### Business Model Canvas (Simplified) |
| 95 | |
| 96 | ``` |
| 97 | ┌──────────────────┬──────────────────┬──────────────────┐ |
| 98 | │ VALUE PROP │ CHANNELS │ CUSTOMER │ |
| 99 | │ What unique │ How you │ SEGMENTS │ |
| 100 | │ value? │ reach them │ Who pays? │ |
| 101 | ├──────────────────┼──────────────────┼──────────────────┤ |
| 102 | │ KEY RESOURCES │ KEY │ REVENUE │ |
| 103 | │ What you need │ ACTIVITIES │ STREAMS │ |
| 104 | │ to deliver │ What you do │ |