membership-funnel

Name: membership-funnel
Author: ominou5

68stars15forks

How to install membership-funnel?

ominou5/funnel-architect-plugin/membership-funnel

$npx -y skills add ominou5/funnel-architect-plugin --skill membership-funnel

Installs into the current project.

Summary

Recurring membership/subscription funnel. Acquires members with a free trial or low entry, then retains with ongoing value. Best for communities, content libraries, and recurring SaaS.

Files · 1

View on GitHub

SKILL.md

1	# Membership Funnel
2
3	Optimize for both acquisition AND retention. The money is in the recurring revenue.
4
5	## Flow
6
7	```
8	Traffic → Landing Page → Signup (Trial/Low-Ticket) → Onboarding → Member Area
9	↓
10	Retention Loop
11	```
12
13	\| Page \| Purpose \|
14	\|---\|---\|
15	\| Landing Page \| Sell the community/membership value \|
16	\| Signup / Checkout \| Free trial or low-price entry \|
17	\| Onboarding (3–5 screens) \| Personalize experience, quick win \|
18	\| Member Dashboard \| Content, community, progress tracking \|
19
20	## Landing Page Sections
21	1. Headline — community / transformation focus
22	2. Hero visual — screenshot of member area or community
23	3. What's inside — content categories, features
24	4. Member testimonials — focus on community + results
25	5. Pricing (simple — 1–2 plans max)
26	6. FAQ — cancellation, what's included, refund policy
27	7. Final CTA — "Start Your Free Trial"
28
29	## Onboarding Flow (Critical for Retention)
30
31	\| Step \| Screen \| Goal \|
32	\|---\|---\|---\|
33	\| 1 \| Welcome + profile setup \| Personalization \|
34	\| 2 \| "What's your #1 goal?" \| Tailor experience \|
35	\| 3 \| Recommend first action \| Immediate value \|
36	\| 4 \| Tour of key features \| Reduce overwhelm \|
37	\| 5 \| Join the community \| Social accountability \|
38
39	## Retention Email Sequence
40
41	\| Email \| Timing \| Purpose \|
42	\|---\|---\|---\|
43	\| Welcome \| Immediately \| Login details, quick start guide \|
44	\| Quick Win \| +24 hours \| "Complete this in 10 min and see [result]" \|
45	\| Community \| +3 days \| "Meet other members + introduce yourself" \|
46	\| Weekly Value \| Every Monday \| New content highlight, member spotlight \|
47	\| Engagement Check \| +14 days \| "Haven't logged in? Here's what you missed" \|
48	\| Win Celebration \| Monthly \| "Congrats on [milestone/progress]" \|
49	\| Pre-Renewal \| 7 days before renewal \| Value recap, what's coming next month \|
50	\| Cancellation Save \| On cancel request \| "Before you go…" offer or survey \|
51
52	## Key Metrics
53
54	\| Metric \| Target \|
55	\|---\|---\|
56	\| Trial signup rate \| > 10% \|
57	\| Trial → paid conversion \| > 40% \|
58	\| Monthly churn rate \| < 5% \|
59	\| Avg member lifetime \| > 6 months \|
60	\| LTV:CAC ratio \| > 3:1 \|
61	\| NPS score \| > 50 \|
62
63	## Churn Reduction Tactics
64	1. First 48 hours — get them a quick win
65	2. Community engagement — members who engage churn 60% less
66	3. Progress tracking — visual milestones
67	4. Content drip — don't give everything at once
68	5. Annual plan incentive — 2 months free for annual commitment
69	6. Cancellation flow — pause option + survey + save offer

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6 picks

Type

membership-funnel

68stars15forks

View on GitHub

How to install membership-funnel?

ominou5/funnel-architect-plugin/membership-funnel

$npx -y skills add ominou5/funnel-architect-plugin --skill membership-funnel

Installs into the current project.

Summary

Recurring membership/subscription funnel. Acquires members with a free trial or low entry, then retains with ongoing value. Best for communities, content libraries, and recurring SaaS.

Files · 1

View on GitHub

SKILL.md

1	# Membership Funnel
2
3	Optimize for both acquisition AND retention. The money is in the recurring revenue.
4
5	## Flow
6
7	```
8	Traffic → Landing Page → Signup (Trial/Low-Ticket) → Onboarding → Member Area
9	↓
10	Retention Loop
11	```
12
13	\| Page \| Purpose \|
14	\|---\|---\|
15	\| Landing Page \| Sell the community/membership value \|
16	\| Signup / Checkout \| Free trial or low-price entry \|
17	\| Onboarding (3–5 screens) \| Personalize experience, quick win \|
18	\| Member Dashboard \| Content, community, progress tracking \|
19
20	## Landing Page Sections
21	1. Headline — community / transformation focus
22	2. Hero visual — screenshot of member area or community
23	3. What's inside — content categories, features
24	4. Member testimonials — focus on community + results
25	5. Pricing (simple — 1–2 plans max)
26	6. FAQ — cancellation, what's included, refund policy
27	7. Final CTA — "Start Your Free Trial"
28
29	## Onboarding Flow (Critical for Retention)
30
31	\| Step \| Screen \| Goal \|
32	\|---\|---\|---\|
33	\| 1 \| Welcome + profile setup \| Personalization \|
34	\| 2 \| "What's your #1 goal?" \| Tailor experience \|
35	\| 3 \| Recommend first action \| Immediate value \|
36	\| 4 \| Tour of key features \| Reduce overwhelm \|
37	\| 5 \| Join the community \| Social accountability \|
38
39	## Retention Email Sequence
40
41	\| Email \| Timing \| Purpose \|
42	\|---\|---\|---\|
43	\| Welcome \| Immediately \| Login details, quick start guide \|
44	\| Quick Win \| +24 hours \| "Complete this in 10 min and see [result]" \|
45	\| Community \| +3 days \| "Meet other members + introduce yourself" \|
46	\| Weekly Value \| Every Monday \| New content highlight, member spotlight \|
47	\| Engagement Check \| +14 days \| "Haven't logged in? Here's what you missed" \|
48	\| Win Celebration \| Monthly \| "Congrats on [milestone/progress]" \|
49	\| Pre-Renewal \| 7 days before renewal \| Value recap, what's coming next month \|
50	\| Cancellation Save \| On cancel request \| "Before you go…" offer or survey \|
51
52	## Key Metrics
53
54	\| Metric \| Target \|
55	\|---\|---\|
56	\| Trial signup rate \| > 10% \|
57	\| Trial → paid conversion \| > 40% \|
58	\| Monthly churn rate \| < 5% \|
59	\| Avg member lifetime \| > 6 months \|
60	\| LTV:CAC ratio \| > 3:1 \|
61	\| NPS score \| > 50 \|
62
63	## Churn Reduction Tactics
64	1. First 48 hours — get them a quick win
65	2. Community engagement — members who engage churn 60% less
66	3. Progress tracking — visual milestones
67	4. Content drip — don't give everything at once
68	5. Annual plan incentive — 2 months free for annual commitment
69	6. Cancellation flow — pause option + survey + save offer

People who liked this also viewed

6 picks

Type