webinar-funnel
starsforks
How to install webinar-funnel?
ominou5/funnel-architect-plugin/webinar-funnel
$npx -y skills add ominou5/funnel-architect-plugin --skill webinar-funnelBuilds a 4–6 page webinar funnel. Drives registrations for a live or evergreen webinar that educates and sells. Best for products $297–$2,000+.
SKILL.md
| 1 | # Webinar Funnel |
| 2 | |
| 3 | The highest-converting funnel for mid-to-high-ticket offers. Uses education to build trust before presenting the offer. |
| 4 | |
| 5 | ## Funnel Flow |
| 6 | |
| 7 | ``` |
| 8 | Traffic → Registration Page → Confirmation Page → Webinar Page → Offer Page |
| 9 | │ │ │ │ |
| 10 | [Register] [Calendar add] [Live/Replay] [Purchase] |
| 11 | [Email 1] [Email 2-3] [Email 4-7] |
| 12 | ``` |
| 13 | |
| 14 | ## Pages |
| 15 | |
| 16 | ### Page 1: Registration Page |
| 17 | |
| 18 | **Purpose:** Get visitors to register for the webinar. |
| 19 | |
| 20 | **Required Elements:** |
| 21 | 1. **Headline** — "Free [Live/Masterclass]: How to [Specific Result] in [Timeframe]" |
| 22 | 2. **Date/Time** — Clear scheduling with timezone conversion |
| 23 | 3. **3 learning outcomes** — Specific things they'll discover |
| 24 | 4. **Host bio** — Photo, credentials, authority markers |
| 25 | 5. **Registration form** — Name + Email |
| 26 | 6. **Urgency** — "Limited to [X] seats" or countdown to live date |
| 27 | 7. **Social proof** — Past attendee results or reviews |
| 28 | |
| 29 | **CTA Examples:** |
| 30 | - "Reserve My Seat →" |
| 31 | - "Save My Spot for the Free Masterclass" |
| 32 | - "Register Now — Only [X] Spots Left" |
| 33 | |
| 34 | ### Page 2: Confirmation Page |
| 35 | |
| 36 | **Purpose:** Confirm registration, add to calendar, prime for attendance. |
| 37 | |
| 38 | **Required Elements:** |
| 39 | 1. **Confirmation** — "You're registered! Here's what to do next:" |
| 40 | 2. **Calendar link** — Add to Google Calendar / Apple Calendar / Outlook |
| 41 | 3. **Date/time reminder** — Repeat the webinar date/time |
| 42 | 4. **Pre-webinar content** — Short video, PDF, or blog post to build anticipation |
| 43 | 5. **Share prompt** — "Invite a friend who'd benefit" |
| 44 | |
| 45 | ### Page 3: Webinar Room Page |
| 46 | |
| 47 | **Purpose:** Host the live or replay webinar. |
| 48 | |
| 49 | **Required Elements:** |
| 50 | 1. **Video embed** — YouTube, Vimeo, or WebinarJam/EverWebinar |
| 51 | 2. **Chat/Q&A** — Engagement features (live only) |
| 52 | 3. **Offer reveal CTA** — Button appears at the pitch point |
| 53 | 4. **Handout download** — Slides or worksheet to follow along |
| 54 | 5. **Countdown** — Time remaining (creates urgency for replay viewers) |
| 55 | |
| 56 | ### Page 4: Offer Page (Sales Page) |
| 57 | |
| 58 | **Purpose:** Present the full offer with benefit stack and pricing. |
| 59 | |
| 60 | **Required Elements:** |
| 61 | 1. **Headline** — Recap the transformation promised in the webinar |
| 62 | 2. **Problem/Solution** — Expand on what was covered |
| 63 | 3. **Full benefit stack** — Everything included |
| 64 | 4. **Pricing** — Clear pricing with value comparison |
| 65 | 5. **Bonus stack** — Time-limited bonuses |
| 66 | 6. **Testimonials** — Case studies from past customers |
| 67 | 7. **FAQ** — Address top objections |
| 68 | 8. **Guarantee** — Risk reversal (30-day money back, etc.) |
| 69 | 9. **Final CTA** — With urgency (bonus deadline, price increase) |
| 70 | |
| 71 | ## Email Sequence |
| 72 | |
| 73 | | Day | Email | Subject Line Pattern | |
| 74 | |---|---|---| |
| 75 | | Registration | Confirmation | "You're in! Here's your webinar link" | |
| 76 | | Day before | Reminder 1 | "Tomorrow: [Webinar Topic] — don't miss this" | |
| 77 | | Day of (AM) | Reminder 2 | "We start in [X] hours — your link inside" | |
| 78 | | Day of (start) | Reminder 3 | "We're LIVE! Join now →" | |
| 79 | | Day after | Replay + Offer | "Replay + special offer inside (expires [date])" | |
| 80 | | Day 2 after | Case study | "[Customer Name] did [Result] — here's how" | |
| 81 | | Day 3 after | FAQ | "Your [Product] questions answered" | |
| 82 | | Day 4 after | Last chance | "Final hours: [Bonus/Price] expires tonight" | |
| 83 | |
| 84 | ## Conversion Benchmarks |
| 85 | |
| 86 | | Metric | Good | Great | Elite | |
| 87 | |---|---|---|---| |
| 88 | | Registration rate | 20% | 35% | 50%+ | |
| 89 | | Show-up rate | 25% | 40% | 60%+ | |
| 90 | | Offer conversion | 2% | 5% | 10%+ | |
| 91 | | Replay conversion | 1% | 3% | 5%+ | |
| 92 | |
| 93 | ## A/B Test Recommendations |
| 94 | |
| 95 | 1. **Registration headline** — "Free training" vs. "Free masterclass" vs. "Free workshop" |
| 96 | 2. **Number of form fields** — Email only vs. name + email |
| 97 | 3. **Webinar length** — 45 min vs. 60 min vs. 90 min |
| 98 | 4. **Pitch timing** — Offer at 30 min vs. 45 min mark |
| 99 | 5. **Bonus stack** — 2 bonuses vs. 5 bonuses |
People who liked this also viewed
6 picksType
- seo-auditWhen the user wants to audit, review, or diagnose SEO issues on their site. Also use when the user mentions "SEO audit," "technical SEO," "why am I not ranking," "SEO issues," "on-page SEO," "meta tagSkillsJul 2026
- copywritingWhen the user wants to write, rewrite, or improve marketing copy for any page — including homepage, landing pages, pricing pages, feature pages, about pages, or product pages. Also use when the user sSkillsJul 2026
- marketing-psychologyWhen the user wants to apply psychological principles, mental models, or behavioral science to marketing. Also use when the user mentions 'psychology,' 'mental models,' 'cognitive bias,' 'persuasion,'SkillsJul 2026
- content-strategyWhen the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover. Also use when the user mentions "content strategy," "what should I write about," "conSkillsJul 2026
- programmatic-seoWhen the user wants to create SEO-driven pages at scale using templates and data. Also use when the user mentions "programmatic SEO," "template pages," "pages at scale," "directory pages," "location pSkillsJul 2026
- marketing-ideasWhen the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growth ideas,' 'how to market,' 'marketing stratSkillsJul 2026
