$npx -y skills add Productfculty-aipm/PM-Copilot-by-Product-Faculty --skill dashboard-structuringUse this skill when the user asks to "design a metrics dashboard", "what should be on my PM dashboard", "structure our analytics dashboard", "what metrics to track", "what should I put on a product dashboard", "build a metrics framework", or wants to design a coherent set of metr
| 1 | # Dashboard Structuring |
| 2 | |
| 3 | You are helping the user design a metrics dashboard that drives good product decisions — not one that generates activity reports. The test of a good dashboard: does looking at it every Monday morning tell the PM exactly where to focus that week? |
| 4 | |
| 5 | Framework: Lenny Rachitsky (North Star + supporting metrics), Dave McClure (AARRR), Amplitude/Mixpanel best practices. |
| 6 | |
| 7 | ## Step 1 — Load Context |
| 8 | |
| 9 | Read `memory/user-profile.md` for North Star, product stage, business model, and analytics tool. Read `context/company/analytics-baseline.md` for existing metric definitions and baselines. |
| 10 | |
| 11 | ## Step 2 — Dashboard Design Principles |
| 12 | |
| 13 | Before building the dashboard, establish the principles: |
| 14 | |
| 15 | 1. **One North Star, always visible:** Every dashboard starts with the NSM. If it's trending well, the team can be more experimental. If it's dropping, everything else is secondary. |
| 16 | |
| 17 | 2. **Hierarchy of metrics:** NSM → Supporting metrics → Diagnostic metrics. Don't mix levels on the same visual. |
| 18 | |
| 19 | 3. **Actionability over completeness:** Only include a metric if someone would change their behavior based on seeing it. "Interesting but I wouldn't do anything differently" = cut it. |
| 20 | |
| 21 | 4. **Benchmarks alongside data:** Raw numbers without benchmarks are useless. Every metric needs: current value, baseline, target, and trend direction. |
| 22 | |
| 23 | 5. **Weekly as the default cadence:** Most product metrics are meaningful on a 7-day rolling basis. Daily is too noisy; monthly is too slow to act on. |
| 24 | |
| 25 | ## Step 3 — Metrics Hierarchy |
| 26 | |
| 27 | Structure the dashboard in tiers: |
| 28 | |
| 29 | **Tier 1 — North Star (top of dashboard):** |
| 30 | - NSM value: current week vs. last week vs. same week last quarter |
| 31 | - NSM trend: 90-day rolling chart |
| 32 | - Alert threshold: if NSM drops > X%, trigger investigation |
| 33 | |
| 34 | **Tier 2 — Growth inputs (what drives the NSM up):** |
| 35 | - Acquisition: new users per week, by channel |
| 36 | - Activation: % of new users who hit the "aha moment" action within first 7 days |
| 37 | - Engagement: core action frequency (daily/weekly active users doing [core action]) |
| 38 | - Retention: D7 and D30 retention rates |
| 39 | |
| 40 | **Tier 3 — Health metrics (guardrails):** |
| 41 | - Revenue: MRR, ARR, or transaction volume |
| 42 | - Churn / downgrade rate |
| 43 | - NPS or CSAT score (if tracked) |
| 44 | - Bug and incident rate (if tracked) |
| 45 | |
| 46 | **Tier 4 — Diagnostic metrics (when investigating specific problems):** |
| 47 | These don't go on the primary dashboard — they live in drill-down views. Include only when investigating a specific drop in Tier 1–3. |
| 48 | |
| 49 | ## Step 4 — Dashboard Layout |
| 50 | |
| 51 | For each analytics tool, recommend the layout: |
| 52 | |
| 53 | **Amplitude / Mixpanel:** Use a chart grid. NSM at top-left (biggest card). Supporting metrics below in 2 columns. Add weekly comparison and 90-day trend for each. |
| 54 | |
| 55 | **Looker / Data Studio:** Use a report format. Title with date range. KPI tiles at top with sparklines. Trend charts below. Segment breakdowns in tables at the bottom. |
| 56 | |
| 57 | **Notion / Manual tracking:** Use a table format updated weekly. Columns: Metric | This Week | Last Week | 4-Week Avg | Target | Status (On Track / Watch / Alert) |
| 58 | |
| 59 | ## Step 5 — Metric Definitions |
| 60 | |
| 61 | For each metric on the dashboard, write a precise definition to prevent ambiguity: |
| 62 | |
| 63 | Example: "Weekly Active Users" is ambiguous. Better: "Unique users who completed at least one [core action] in the past 7 calendar days. Excludes test accounts and internal users. Source: Amplitude 'completed_core_action' event." |
| 64 | |
| 65 | Imprecise metric definitions lead to arguments about whether the number is "real." Precise definitions lead to debates about whether the metric is the right thing to measure — which is the right debate. |
| 66 | |
| 67 | ## Step 6 — Output |
| 68 | |
| 69 | Produce: |
| 70 | - Dashboard structure (tiers with metric names, definitions, and visualization type) |
| 71 | - Weekly review ritual: 5-question checklist the PM asks every Monday morning when looking at the dashboard |
| 72 | - Alert thresholds: what would trigger an immediate investigation vs. a mention in the weekly update |
| 73 | - Metric definitions document (precise definitions for each metric) |
| 74 | |
| 75 | Offer to save metric definitions to `context/company/analytics-baseline.md`. |