Account-based B2B advertising — display ads, retargeting, cross-channel campaigns targeting specific accounts or segments. Use when ABM ads aren't reaching target accounts, display ad CTRs are low, retargeted visitors aren't converting, B2B audiences are too broad or too small, can't tie ad spend to pipeline, or not sure which B2B ad platform to pick. Do NOT use for email outbound (use /sales-cadence), general paid media/B2C ads (out of scope), or ZoomInfo-specific config (use /sales-zoominfo). For platform-specific help, use /sales-zoominfo.
How to install sales-b2b-advertising?
sales-skills/sales/sales-b2b-advertising
$npx -y skills add sales-skills/sales --skill sales-b2b-advertisingInstalls into the current project.
›Prefer a prompt? Paste this to your agent
Run `npx skills use "https://github.com/sales-skills/sales" --skill "sales-skills/sales/sales-b2b-advertising"` and follow the generated skill instructions now. Read its complete output, redirecting it to a temporary file first if necessary. Resolve relative paths from the supporting-files directory it provides.
Use the skills in "https://github.com/sales-skills/sales" that are relevant to the current task. Run `npx skills add "https://github.com/sales-skills/sales"` and select the relevant skills, then follow their instructions.
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