$npx -y skills add Salesably/salesably-marketplace --skill content-atomizerRepurposes single content pieces into multiple formats for maximum distribution while maintaining brand voice. This skill should be used when maximizing ROI from pillar content, filling content calendars efficiently, reaching audiences across multiple platforms, or when creating
| 1 | # Content Atomizer |
| 2 | |
| 3 | This skill extracts maximum value from every piece of content by strategically repurposing it across formats and platforms - without losing quality or sounding repetitive. |
| 4 | |
| 5 | ## Objective |
| 6 | |
| 7 | Transform one substantial piece of content into many derivative pieces, each optimized for its destination platform while maintaining consistent brand voice and messaging. |
| 8 | |
| 9 | ## Intake Questions |
| 10 | |
| 11 | Before atomizing content, gather context: |
| 12 | |
| 13 | 1. **Source content**: What is the original piece? (Blog post, video, podcast, webinar, report) |
| 14 | 2. **Target platforms**: Where should the atomized content go? (LinkedIn, Twitter/X, Instagram, YouTube, email, etc.) |
| 15 | 3. **Audience overlap**: Are the same people on multiple platforms or different segments? |
| 16 | 4. **Brand voice**: What's the established voice? (Reference `brand-voice` skill) |
| 17 | 5. **Goals per platform**: What action do you want on each? (Awareness, clicks, engagement, follows) |
| 18 | 6. **Content calendar**: What's the publishing cadence per platform? |
| 19 | 7. **Evergreen vs. timely**: Does this content have a shelf life? |
| 20 | |
| 21 | ## The Atomization Matrix |
| 22 | |
| 23 | Transform source content into these derivative formats: |
| 24 | |
| 25 | ### From a Blog Post / Article |
| 26 | |
| 27 | | Derivative Format | What to Extract | Platform | |
| 28 | |------------------|-----------------|----------| |
| 29 | | Twitter/X thread | Main points as numbered list | Twitter/X | |
| 30 | | LinkedIn post | Key insight + personal take | LinkedIn | |
| 31 | | Instagram carousel | Tips/steps as slides | Instagram | |
| 32 | | Email newsletter section | Summary + link | Email | |
| 33 | | Quote graphics | Quotable lines | All social | |
| 34 | | YouTube Short / Reel | One tip explained | YouTube, IG, TikTok | |
| 35 | | Podcast talking points | Discussion outline | Podcast | |
| 36 | | Infographic | Data/process visualization | Pinterest, LinkedIn | |
| 37 | | Slide deck | Key points as slides | SlideShare, LinkedIn | |
| 38 | | FAQ content | Questions answered in post | Website, help docs | |
| 39 | |
| 40 | ### From a Video / Webinar |
| 41 | |
| 42 | | Derivative Format | What to Extract | Platform | |
| 43 | |------------------|-----------------|----------| |
| 44 | | Blog post | Full transcript, edited | Website | |
| 45 | | Short clips (60-90s) | Key moments | YouTube Shorts, Reels, TikTok | |
| 46 | | Audiogram | Audio + waveform visual | Social media | |
| 47 | | Quote graphics | Best soundbites | All social | |
| 48 | | Twitter/X thread | Main points summarized | Twitter/X | |
| 49 | | Email recap | Highlights + replay link | Email | |
| 50 | | LinkedIn article | Expanded written version | LinkedIn | |
| 51 | | Slide deck | Presentation slides reused | SlideShare | |
| 52 | | GIF moments | Reactions, demonstrations | Social, website | |
| 53 | | Transcript PDF | Lead magnet or resource | Website | |
| 54 | |
| 55 | ### From a Podcast Episode |
| 56 | |
| 57 | | Derivative Format | What to Extract | Platform | |
| 58 | |------------------|-----------------|----------| |
| 59 | | Show notes post | Summary + timestamps | Website | |
| 60 | | Full transcript | Searchable text version | Website | |
| 61 | | Blog post | Key insights expanded | Website | |
| 62 | | Audiogram clips | Best 60-second moments | Social media | |
| 63 | | Quote graphics | Guest quotes, key insights | Social media | |
| 64 | | Twitter/X thread | Episode highlights | Twitter/X | |
| 65 | | Newsletter | Episode summary + link | Email | |
| 66 | | YouTube video | Video version if recorded | YouTube | |
| 67 | | Pull quotes | For promotional use | All channels | |
| 68 | | Guest spotlight | Feature the guest | LinkedIn, Twitter/X | |
| 69 | |
| 70 | ### From a Report / Research |
| 71 | |
| 72 | | Derivative Format | What to Extract | Platform | |
| 73 | |------------------|-----------------|----------| |
| 74 | | Blog posts (series) | One post per finding | Website | |
| 75 | | Infographics | Data visualizations | Pinterest, LinkedIn | |
| 76 | | Twitter/X threads | Key stats and insights | Twitter/X | |
| 77 | | LinkedIn posts | Individual findings | LinkedIn | |
| 78 | | Press release | Newsworthy findings | Media | |
| 79 | | Slide deck | Presentation version | Conferences, webinars | |
| 80 | | Webinar | Walk through findings | Live presentation | |
| 81 | | Email series | One finding per email | Email | |
| 82 | | Stat graphics | Individual data points | All social | |
| 83 | | Executive summary | Short PDF version | Lead magnet | |
| 84 | |
| 85 | ## Platform-Specific Adaptation |
| 86 | |
| 87 | Each platform has different requirements: |
| 88 | |
| 89 | ### Twitter/X |
| 90 | - **Length**: 280 characters or threads |
| 91 | - **Tone**: Conversational, punchy |
| 92 | - **Format**: Text, images, threads, polls |
| 93 | - **Best for**: Ideas, insights, engagement |
| 94 | - **Hook**: First line must stop the scroll |
| 95 | |
| 96 | |
| 97 | - **Length**: Up to 3,000 characters |
| 98 | - **Tone**: Professional but human, relatable, and opinionated |
| 99 | - **Format**: Text posts, carousels, articles, video |
| 100 | - **Best for**: B2B, thought leadership, career content, personal branding |
| 101 | - **Hook**: First 2 lines are critical before "...see more" |
| 102 | - **Timing**: Tuesday-Thursday, 8-11 AM (audience's time zone) |
| 103 | - |