seo-aeo-best-practices
starsforks
How to install seo-aeo-best-practices?
sanity-io/agent-toolkit/seo-aeo-best-practices
$npx -y skills add sanity-io/agent-toolkit --skill seo-aeo-best-practicesSEO and AEO best practices for metadata, Open Graph, sitemaps, robots.txt, hreflang, JSON-LD structured data, EEAT, and content optimized for search engines and AI answer surfaces. Use this skill when implementing page SEO, technical SEO, schema markup, international SEO, AI-over
SKILL.md
| 1 | # SEO & AEO Best Practices |
| 2 | |
| 3 | Principles for optimizing content for both traditional search engines (SEO) and AI-powered answer engines (AEO). Includes Google's EEAT guidelines and structured data implementation. |
| 4 | |
| 5 | ## When to Apply |
| 6 | |
| 7 | Reference these guidelines when: |
| 8 | - Implementing metadata and Open Graph tags |
| 9 | - Creating sitemaps and robots.txt |
| 10 | - Adding JSON-LD structured data |
| 11 | - Optimizing content for featured snippets |
| 12 | - Preparing content for AI assistants (ChatGPT, Perplexity, etc.) |
| 13 | - Evaluating content quality using EEAT principles |
| 14 | |
| 15 | ## Core Concepts |
| 16 | |
| 17 | ### SEO (Search Engine Optimization) |
| 18 | Optimizing content to rank well in traditional search results (Google, Bing). |
| 19 | |
| 20 | ### AEO (Answer Engine Optimization) |
| 21 | Optimizing content to be selected as authoritative answers by AI systems. |
| 22 | |
| 23 | ### EEAT (Experience, Expertise, Authoritativeness, Trustworthiness) |
| 24 | Google's framework for evaluating content quality. |
| 25 | |
| 26 | ## References |
| 27 | |
| 28 | Start with the one reference that matches the task, such as technical SEO, structured data, EEAT, or AI-answer readiness. See `references/` for detailed guidance: |
| 29 | - `references/eeat-principles.md` — EEAT implementation and author schema |
| 30 | - `references/structured-data.md` — JSON-LD patterns (Article, FAQ, Breadcrumb, Product) |
| 31 | - `references/technical-seo.md` — Technical SEO checklist (metadata, sitemaps, hreflang, robots.txt) |
| 32 | - `references/aeo-considerations.md` — AI/AEO considerations (AI Overviews, crawler management) |
People who liked this also viewed
6 picksType
- seo-auditWhen the user wants to audit, review, or diagnose SEO issues on their site. Also use when the user mentions "SEO audit," "technical SEO," "why am I not ranking," "SEO issues," "on-page SEO," "meta tagSkillsJul 2026
- copywritingWhen the user wants to write, rewrite, or improve marketing copy for any page — including homepage, landing pages, pricing pages, feature pages, about pages, or product pages. Also use when the user sSkillsJul 2026
- marketing-psychologyWhen the user wants to apply psychological principles, mental models, or behavioral science to marketing. Also use when the user mentions 'psychology,' 'mental models,' 'cognitive bias,' 'persuasion,'SkillsJul 2026
- content-strategyWhen the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover. Also use when the user mentions "content strategy," "what should I write about," "conSkillsJul 2026
- programmatic-seoWhen the user wants to create SEO-driven pages at scale using templates and data. Also use when the user mentions "programmatic SEO," "template pages," "pages at scale," "directory pages," "location pSkillsJul 2026
- marketing-ideasWhen the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growth ideas,' 'how to market,' 'marketing stratSkillsJul 2026
