$npx -y skills add shareAI-lab/shareAI-skills --skill media-writerCreate platform-native content that resonates with each community's culture. Use when adapting technical content for WeChat, Hacker News, Reddit, Medium, Twitter/X, Dev.to, or LinkedIn. Transforms generic writing into content that feels written BY that community, not AT them.
| 1 | # Media Writer |
| 2 | |
| 3 | Transform technical content into platform-native writing that feels like it belongs. |
| 4 | |
| 5 | ## The Core Truth |
| 6 | |
| 7 | **Every platform is a culture, not a format.** |
| 8 | |
| 9 | The difference between content that spreads and content that dies isn't formatting - it's cultural fluency. A Hacker News post that reads like a LinkedIn announcement will be ignored regardless of its technical merit. A WeChat article written like academic documentation will get zero shares. |
| 10 | |
| 11 | Your job: Write like a respected member of each community, not like a tourist. |
| 12 | |
| 13 | ## The Mindset Shift |
| 14 | |
| 15 | Before writing for any platform, understand: |
| 16 | |
| 17 | - **Who are these people?** Not demographics - their values, pet peeves, inside jokes |
| 18 | - **What do they reward?** Upvotes/shares come from triggering specific responses |
| 19 | - **What do they punish?** Every community has instant-rejection patterns |
| 20 | - **What's the reading context?** Commute? Deep focus? Procrastination? |
| 21 | |
| 22 | **CRITICAL**: The same insight packaged differently can get 0 engagement or 10,000. The insight doesn't change. The cultural packaging does. |
| 23 | |
| 24 | ## Platform Selection |
| 25 | |
| 26 | Identify target platform from user input, then load ONLY that guide: |
| 27 | |
| 28 | | User says... | Platform | Load | Do NOT Load | |
| 29 | |--------------|----------|------|-------------| |
| 30 | | "公众号", "微信", "WeChat" | WeChat | `references/wechat.md` | All others | |
| 31 | | "HN", "Hacker News" | Hacker News | `references/hackernews.md` | All others | |
| 32 | | "Reddit", "r/", "subreddit" | Reddit | `references/reddit.md` | All others | |
| 33 | | "Medium" | Medium | `references/medium.md` | All others | |
| 34 | | "Twitter", "X", "thread" | Twitter/X | `references/twitter.md` | All others | |
| 35 | | "Dev.to", "dev.to" | Dev.to | `references/devto.md` | All others | |
| 36 | | "LinkedIn", "LI" | LinkedIn | `references/linkedin.md` | All others | |
| 37 | |
| 38 | **MANDATORY**: Read the corresponding platform guide completely before writing. Each guide contains the cultural context and anti-patterns specific to that platform. |
| 39 | |
| 40 | ## Universal Anti-Patterns |
| 41 | |
| 42 | These kill content on ANY platform: |
| 43 | |
| 44 | - **Tourist writing**: Content that screams "I don't actually use this platform" |
| 45 | - **One-size-fits-all**: Same content copy-pasted with minor tweaks |
| 46 | - **Promise-delivery gap**: Clickbait title with shallow content |
| 47 | - **Tone deafness**: Corporate speak on Reddit, casual on LinkedIn |
| 48 | - **Self-promotion without value**: Taking before giving |
| 49 | |
| 50 | ## The Quality Bar |
| 51 | |
| 52 | Expert content writers understand: |
| 53 | |
| 54 | 1. **First 10 seconds decide everything** - Hook or die |
| 55 | 2. **Every platform has status games** - Learn what earns respect |
| 56 | 3. **Authenticity beats polish** - But authenticity must be platform-appropriate |
| 57 | 4. **Engagement begets engagement** - Respond to comments, join the conversation |
| 58 | 5. **Timing matters** - Each platform has optimal posting windows |
| 59 | |
| 60 | ## Output |
| 61 | |
| 62 | When creating platform-specific content: |
| 63 | |
| 64 | 1. State the target platform |
| 65 | 2. Apply all cultural rules from that platform's guide |
| 66 | 3. Write as if you ARE a respected community member |
| 67 | 4. Include platform-specific formatting (TL;DR for Reddit, hooks for Twitter, etc.) |
| 68 | |
| 69 | Remember: The goal isn't to "post content on Platform X." The goal is to **become a valuable voice in that community**. |