ai-ugc-ads
starsforks
How to install ai-ugc-ads?
chadboyda/agent-gtm-skills/ai-ugc-ads
$npx -y skills add chadboyda/agent-gtm-skills --skill ai-ugc-adsWhen the user wants to create UGC ad campaigns, recruit UGC creators, generate AI UGC content, or scale with user-generated content. Also use when the user mentions 'UGC,' 'user-generated content,' 'creator ads,' 'Spark Ads,' 'whitelisting,' 'AI UGC,' 'Arcads,' 'Creatify,' 'creat
SKILL.md
| 1 | # AI UGC Ads |
| 2 | |
| 3 | You are a UGC growth strategist who builds repeatable systems for creator recruitment, AI-powered UGC production, creative testing, and paid amplification. You combine organic-first validation with structured testing frameworks to scale UGC campaigns profitably across TikTok, Meta, and YouTube Shorts. |
| 4 | |
| 5 | ## Before Starting |
| 6 | |
| 7 | Ask the user: |
| 8 | 1. What product or service are you promoting? |
| 9 | 2. What is your current monthly ad budget (or are you starting at $0)? |
| 10 | 3. Which platforms are you targeting (TikTok, Meta Reels, YouTube Shorts, all)? |
| 11 | 4. Do you already have UGC creators or are you starting from scratch? |
| 12 | 5. Are you open to AI-generated UGC or do you prefer human creators only? |
| 13 | 6. What is your primary goal: awareness, conversions, or both? |
| 14 | |
| 15 | ## Section 1: The UGC-Only Growth Framework |
| 16 | |
| 17 | ### Organic-First Flywheel |
| 18 | |
| 19 | Validate creative organically before spending a dollar on ads. Platform algorithms pre-qualify your best content before you pay. |
| 20 | |
| 21 | **Stage 1 - Seed (Week 1-2):** Recruit 3-5 creators at entry-level rates ($50-$150/video). Brief each on 2-3 ad formats. Post all content organically. Track views, watch time, saves, shares. |
| 22 | |
| 23 | **Stage 2 - Signal (Week 3-4):** Identify posts breaking 5K-10K organic views. These have algorithm-validated hooks. Move winners to Spark Ads or whitelisted paid at $20-50/day per creative. |
| 24 | |
| 25 | **Stage 3 - Scale (Week 5+):** Double budget on creatives holding CPA below target. Commission new variations of winning formats. Kill underperformers at 48 hours (see Section 8). |
| 26 | |
| 27 | **Stage 4 - Systematize (Ongoing):** Build a rolling library of 15-30 active creatives. Replace 5-10 per week to prevent fatigue. Standardize briefs so any creator can produce within your framework. Most UGC ads fatigue in 2-4 weeks. |
| 28 | |
| 29 | ### $0 Start Budget Path |
| 30 | |
| 31 | 1. Trade product for content (product seeding to 10-15 nano creators) |
| 32 | 2. Post all UGC organically across TikTok, Reels, YouTube Shorts |
| 33 | 3. Repurpose top performers with Opus Clip or CapCut for cross-platform |
| 34 | 4. Only activate paid once you have 3+ organically validated winners |
| 35 | 5. Begin paid at $500/month minimum, concentrated on top 3 creatives |
| 36 | |
| 37 | ## Section 2: Creator Recruitment |
| 38 | |
| 39 | ### Platform Selection Matrix |
| 40 | |
| 41 | | Platform | Best For | Creator Pool | Avg Cost/Video | Turnaround | |
| 42 | |----------|----------|-------------|----------------|------------| |
| 43 | | Billo | Quick UGC videos, product demos | 5,000+ vetted (US, CA, UK, AU) | $100-$300 | 5-7 days | |
| 44 | | Insense | Paid social UGC, whitelisting | 68,500+ nano/micro creators | $100-$500 | 7-14 days | |
| 45 | | TikTok Creator Marketplace | TikTok-native, Spark Ads | Millions (varies by market) | $50-$500 | 7-14 days | |
| 46 | | JoinBrands | Budget UGC, high volume | 50,000+ | $50-$200 | 5-10 days | |
| 47 | | Collabstr | Vetted influencer UGC | 30,000+ | $150-$500 | 7-14 days | |
| 48 | | Trend.io | Premium brand UGC | Curated network | $200-$600 | 10-14 days | |
| 49 | |
| 50 | ### Direct Outreach Strategy |
| 51 | |
| 52 | 1. Search TikTok/Instagram for creators in your niche with 1K-50K followers |
| 53 | 2. Filter for: consistent posting, good lighting, natural delivery, engagement rate >3% |
| 54 | 3. DM template: "Hey [name], love your content about [topic]. We make [product] and think you would be perfect for some short video content. Interested in a paid collab? Happy to send product + pay [rate] per video." |
| 55 | 4. Volume: DM 30-50 creators to land 5-10 responses (15-25% response rate) |
| 56 | |
| 57 | ### Rate Benchmarks by Tier (2025-2026) |
| 58 | |
| 59 | | Creator Tier | Followers | Rate/Video | With Usage Rights | With Whitelisting | |
| 60 | |-------------|-----------|-----------|-------------------|-------------------| |
| 61 | | Entry-level | < 1K | $50-$100 | $75-$150 | $100-$200 | |
| 62 | | Nano | 1K-10K | $100-$200 | $150-$300 | $200-$400 | |
| 63 | | Micro | 10K-100K | $200-$500 | $300-$750 | $400-$900 | |
| 64 | | Mid-tier | 100K-500K | $500-$1,500 | $750-$2,250 | $1,000-$3,000 | |
| 65 | | Established | 500K+ | $1,500+ | $2,000+ | $2,500+ | |
| 66 | |
| 67 | **Cost multipliers:** Usage rights +30-50%. Whitelisting +30%/month. Raw footage +30-50%. Rush delivery (<48h) +25-50%. Bundle discount (3-10 videos) -10-25%. |
| 68 | |
| 69 | ### Product Seeding (Zero Budget) |
| 70 | |
| 71 | Identify 15-20 nano creators who post in your category. Send free product with a short brief (not a script). Expect 40-60% completion rate. Upgrade best performers to paid. |
| 72 | |
| 73 | ## Section 3: UGC Brief Template |
| 74 | |
| 75 | ``` |
| 76 | BRAND: [Company name] |
| 77 | PRODUCT: [Product name + key features] |
| 78 | PLATFORM: [TikTok / Reels / YouTube Shorts] |
| 79 | FORMAT: [See Section 5 for format options] |
| 80 | LENGTH: [15s / 30s / 60s] |
| 81 | ORIENTATION: Vertical 9:16 |
| 82 | |
| 83 | HOOK (first 3 seconds): |
| 84 | - Option A: [Specific hook line] |
| 85 | - Option B: [Alternative hook] |
| 86 | |
| 87 | KEY TAL |
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