byguia-matthieu· 59 skills
Master David Ogilvy's timeless advertising principles from \"Confessions of an Advertising Man\" (1963). The Father of Advertising's rules for copy that sells. Use when: Writing advertising copy (print, digital, video); Crafting headlines that stop the scroll; Creating long-form sales copy; Reviewing and improving existing marketing copy; Building brand campaigns that sell AND build equity
$npx -y skills add guia-matthieu/clawfu-skills --skill copywriting-classicInstalls into the current project.
Run `npx skills use "https://github.com/guia-matthieu/clawfu-skills" --skill "guia-matthieu/clawfu-skills/copywriting-classic"` and follow the generated skill instructions now. Read its complete output, redirecting it to a temporary file first if necessary. Resolve relative paths from the supporting-files directory it provides.
Use the skills in "https://github.com/guia-matthieu/clawfu-skills" that are relevant to the current task. Run `npx skills add "https://github.com/guia-matthieu/clawfu-skills"` and select the relevant skills, then follow their instructions.