jonathimer/devmarketing-skills
34 skills · 2,508 total installs
$npx skills add jonathimer/devmarketing-skillsSkillInstalls
reddit-engagementWhen the user wants to promote on Reddit, engage developer subreddits, or understand Reddit self-promotion rules. Trigger phrases include "Reddit," "subreddit," "r/programming," "r/webdev," "self-promhacker-news-strategyWhen the user wants to promote on Hacker News, launch on HN, or understand what works on HN. Trigger phrases include "Hacker News," "HN post," "Show HN," "HN strategy," "getting upvotes on HN," "HN latechnical-tutorialsWhen the user wants to create step-by-step technical tutorials, quickstarts, or code walkthroughs. Trigger phrases include "tutorial," "quickstart," "getting started guide," "walkthrough," "step by stcompetitor-trackingSystematic competitor analysis for developer tools. Track features, pricing, positioning, content strategy, and community sentiment for direct and indirect competitors. Trigger phrases: "competitor anlinkedin-technicalWhen the user wants to reach developers on LinkedIn, create technical content for B2B audiences, or understand when LinkedIn beats Twitter. Trigger phrases include "LinkedIn," "LinkedIn for developersdeveloper-listeningMonitor what developers say about your brand, competitors, and the problems they're solving. Track mentions and conversations across GitHub, Hacker News, Reddit, Stack Overflow, Twitter, and Discord. docs-as-marketingTransform documentation into a powerful marketing channel that attracts, converts, and retains developers. This skill covers creating documentation that ranks in search, converts visitors into users, community-buildingWhen the user wants to build, grow, or improve a developer community on Discord, Slack, or forums. Trigger phrases include "developer community," "Discord server," "Slack community," "community stratedeveloper-seoSEO strategy for technical queries and developer audiences. Covers keyword research for "how to X in language" queries, error message SEO, Stack Overflow-style content, technical long-tail keywords, agithub-presenceWhen the user wants to optimize their GitHub profile, README, or project discoverability. Trigger phrases include "GitHub README," "README optimization," "GitHub profile," "GitHub stars," "GitHub discdeveloper-audience-contextWhen the user wants to establish or update their developer audience context. Also use when starting any other developer marketing skill to ensure foundational context is loaded. Trigger phrases includopen-source-marketingWhen the user wants to market an open source project authentically. Trigger phrases include "open source marketing," "OSS marketing," "GitHub marketing," "promote my library," "grow stars," "launch opsdk-dxDesign SDKs that developers love to use—APIs that feel native, error messages that guide, and experiences that reduce friction. This skill covers creating SDKs that drive adoption through exceptional dev-to-hashnodeWhen the user wants to publish on Dev.to, Hashnode, or other developer blogging platforms. Trigger phrases include "Dev.to," "Hashnode," "developer blog," "cross-posting," "technical blogging," "canondevrel-contentWhen the user wants to create technical content for developers including blog posts, tutorials, and documentation. Trigger phrases include "write a blog post," "technical article," "developer content,youtube-devrelWhen the user wants to create developer YouTube content, technical screencasts, or video tutorials. Trigger phrases include "YouTube," "developer video," "screencast," "video tutorial," "live coding,"developer-lead-genLead generation strategies for developer audiences using free tools, code generators, and ungated resources. Covers tool ideas that attract developers, build vs buy decisions for lead gen tools, ungatdeveloper-onboardingGet developers to "Hello World" fast with optimized quickstarts, tutorials, and sample apps. Trigger phrases: developer onboarding, time to first value, quickstart guide, hello world tutorial, developfree-tier-strategyDesign free tiers that convert to paid without creating resentment or abuse. Trigger phrases: free tier design, freemium model, free trial strategy, free tier limits, developer free plan, open source hackathon-sponsorshipGetting ROI from hackathon sponsorships for developer tools. Covers evaluating which hackathons to sponsor, booth presence strategies, prizes that actually work, judge involvement, follow-up strategiedev-tool-directory-listingsGetting listed on developer tool directories, awesome lists, and curated resources. Covers which directories matter for developer tools, submission best practices, contributing to awesome-lists on Gitdeveloper-advocacyWhen the user wants to do developer advocacy activities including conference talks, live coding, podcasts, and building in public. Trigger phrases include "developer advocacy," "devrel," "conference tdeveloper-email-sequencesWhen the user wants to create email sequences for developers including onboarding, product updates, re-engagement, or changelog communications. Trigger phrases include "developer emails," "onboarding x-devsWhen the user wants to build a developer following on Twitter/X, write technical threads, or understand what works for dev audiences on X. Trigger phrases include "Twitter," "X," "developer Twitter," alternatives-pagesCreate "[Competitor] alternative" and comparison pages for developer tools. Build honest, high-converting comparison content that ranks for competitive search terms. Trigger phrases: "alternatives pagchangelog-updatesCreate release notes and product updates that developers actually read and care about. This skill covers changelog formatting, versioning communication, breaking change announcements, deprecation notideveloper-churnWhen the user wants to understand, reduce, or recover from developer churn. Trigger phrases include "why developers leave," "churn rate," "win-back campaign," "at-risk users," "developer retention," "developer-newsletterWhen the user wants to create, write, or improve a newsletter for developer audiences. Trigger phrases include "newsletter," "email marketing," "developer email," "weekly digest," "dev newsletter," "eusage-based-pricingDesign pricing models that developers understand, accept, and can predict. Trigger phrases: usage-based pricing, API pricing, metered billing, developer pricing, pricing page, cost calculator, pay as developer-adsPaid advertising strategies for developer audiences on Carbon Ads, BuySellAds, Reddit, and developer newsletters. Covers which platforms work for developers, creating ad creative that doesn't feel likdeveloper-signup-flowDesign frictionless signup experiences for developers including GitHub OAuth, API key generation, and onboarding personalization. Trigger phrases: developer signup, dev registration, OAuth flow, API kpower-user-cultivationWhen the user wants to identify and nurture developer advocates, build champion programs, or turn active users into contributors and evangelists. Trigger phrases include "power users," "developer advoapi-onboardingReduce time-to-first-API-call (TTFAC) by optimizing every step of the developer onboarding journey. This skill covers authentication simplification, sandbox environments, interactive documentation, andeveloper-sandboxDesign and build interactive playgrounds that let developers experience your product without commitment. This skill covers playground architecture, pre-populated examples, embedding strategies, gating