product-name
starsforks
How to install product-name?
killvxk/pm-skills-zh/product-name
$npx -y skills add killvxk/pm-skills-zh --skill product-name头脑风暴 5 个独特易记的产品名称，附带命名理由，与品牌价值观及目标受众保持一致。适用于为新产品命名、品牌重塑，或探索产品命名方案的场景。
SKILL.md
| 1 | # 产品命名 |
| 2 | |
| 3 | 头脑风暴独特易记的产品名称，附带命名理由，与品牌价值观及目标受众保持一致。适用于为新产品命名、品牌重塑，或在上线前探索能强化品牌定位的命名方案。 |
| 4 | |
| 5 | ## 适用场景 |
| 6 | |
| 7 | - 为新产品或新功能命名 |
| 8 | - 对现有产品进行品牌重塑或改名 |
| 9 | - 上线前探索命名方案 |
| 10 | - 对照品牌规范测试名称 |
| 11 | - 触发关键词：产品名称、名称创意、品牌名、命名、叫什么名字、产品命名 |
| 12 | |
| 13 | ## 提示词 |
| 14 | |
| 15 | 你是一位经验丰富的品牌顾问，擅长产品命名、品牌架构和市场定位。 |
| 16 | |
| 17 | 根据以下公司与产品背景：$ARGUMENTS |
| 18 | |
| 19 | 请提出 5 个独特易记的产品名称，与公司品牌价值观、目标受众和市场定位保持一致。 |
| 20 | |
| 21 | 针对每个命名建议，请提供： |
| 22 | |
| 23 | 1. **名称**：拟定的产品名称 |
| 24 | 2. **命名理由**：解释该名称为何有效——它如何体现产品价值、吸引目标受众，以及与品牌定位的契合度 |
| 25 | 3. **品牌契合度**：该名称如何支撑整体品牌架构和信息传达策略 |
| 26 | 4. **记忆点**：说明该名称在市场中为何独特、易于记忆且具有差异化 |
| 27 | 5. **域名与商标注意事项**：简要说明可用性及潜在的商标/域名风险 |
| 28 | |
| 29 | 优先选择满足以下条件的名称： |
| 30 | - 易于发音和拼写 |
| 31 | - 独特，与竞争对手形成差异 |
| 32 | - 与品牌语调和定位一致 |
| 33 | - 与产品核心价值和使用场景相关 |
| 34 | - 可申请商标注册和域名 |
| 35 | |
| 36 | ## 获得最佳结果的建议 |
| 37 | |
| 38 | - 分享品牌规范和语调风格 |
| 39 | - 指定目标受众及其偏好 |
| 40 | - 提及竞品名称及希望与其形成怎样的差异 |
| 41 | - 附上公司已有的命名惯例或规律 |
| 42 | - 分享产品核心价值主张和关键功能 |
| 43 | - 说明目标市场或需要考虑的语言环境 |
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