Build structured ICP documentation by scraping case studies, testimonials, and solutions pages from your website. Produces firmographics, champion + economic buyer personas, pain points, decision criteria, anti-ICP, customer proof points, and voice-of-customer synthesis. Writes to marketing/icp/ICP.md as the canonical ICP every downstream skill reads. Triggers - "icp research", "ideal customer profile", "persona research", "customer segments", "who are our customers", "build ICP
How to install icp-research?
matteotitta/claude-code-marketing-quickstart/icp-research
$npx -y skills add matteotitta/claude-code-marketing-quickstart --skill icp-researchInstalls into the current project.
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Run `npx skills use "https://github.com/matteotitta/claude-code-marketing-quickstart" --skill "matteotitta/claude-code-marketing-quickstart/icp-research"` and follow the generated skill instructions now. Read its complete output, redirecting it to a temporary file first if necessary. Resolve relative paths from the supporting-files directory it provides.
Use the skills in "https://github.com/matteotitta/claude-code-marketing-quickstart" that are relevant to the current task. Run `npx skills add "https://github.com/matteotitta/claude-code-marketing-quickstart"` and select the relevant skills, then follow their instructions.
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