Analyze sales-call transcripts to extract why deals are won and lost across six dimensions — product, messaging, GTM/sales, pricing, competition, and customer context. Produces aggregated patterns with verbatim buyer quotes, frequencies, and recommendations. Writes to marketing/win-loss/win-loss.md as the evidence base under positioning, messaging, and ICP. Triggers - "win loss analysis", "why are we losing deals", "why do we win", "analyze sales calls", "churn analysis", "deal review
How to install win-loss-analysis?
matteotitta/claude-code-marketing-quickstart/win-loss-analysis
$npx -y skills add matteotitta/claude-code-marketing-quickstart --skill win-loss-analysisInstalls into the current project.
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Run `npx skills use "https://github.com/matteotitta/claude-code-marketing-quickstart" --skill "matteotitta/claude-code-marketing-quickstart/win-loss-analysis"` and follow the generated skill instructions now. Read its complete output, redirecting it to a temporary file first if necessary. Resolve relative paths from the supporting-files directory it provides.
Use the skills in "https://github.com/matteotitta/claude-code-marketing-quickstart" that are relevant to the current task. Run `npx skills add "https://github.com/matteotitta/claude-code-marketing-quickstart"` and select the relevant skills, then follow their instructions.
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